Article

Article

21.03.2023
New Google changes
John Arber

New Google changes

Several times a year we release so-called key updates. Their purpose is to significantly improve our ranking processes to make Google search results more relevant, that is, more useful and informative for all users. Today we're going to talk about the key updates we've added in May 2022. They will take one to two weeks to be fully rolled out.

Key updates are changes designed to improve Google Search and bring it in line with current web trends. Although these changes are not targeted to any specific sites, they can significantly affect their performance in Google search results. We've mentioned this earlier in what site owners should know about key updates.

We always report such updates because they may affect many sites. In particular, the traffic of some sites may decrease or increase. Our task is to help owners of resources with degraded performance to eliminate the problems that have arisen without making unnecessary mistakes. However, in many cases they do not need to change anything.

If the performance of pages has decreased after a certain key update, this does not mean that something is wrong with them. They do not violate our web spam policy and have not been subject to any manual or automated action. Key updates do not target specific pages or sites. They are designed to enable our systems to rate content better in general. Therefore, after the changes, the page rank may increase, which was not high enough before.

We always report such updates because they may affect many sites. In particular, the traffic of some sites may decrease or increase. Our task is to help owners of resources with degraded performance to eliminate the problems that have arisen without making unnecessary mistakes. However, in many cases they do not need to change anything.

If the performance of pages has decreased after a certain key update, this does not mean that something is wrong with them. They do not violate our web spam policy and have not been subject to any manual or automated action. Key updates do not target specific pages or sites. They are designed to enable our systems to rate content better in general. Therefore, after the changes, the page rank may increase, which was not high enough before.

New Google changes

If the performance of pages has decreased after a certain key update, this does not mean that something is wrong with them. They do not violate our web spam policy and have not been subject to any manual or automated action. Key updates do not target specific pages or sites. They are designed to enable our systems to rate content better in general. Therefore, after the changes, the page rank may increase, which was not high enough before.

We always report such updates because they may affect many sites. In particular, the traffic of some sites may decrease or increase. Our task is to help owners of resources with degraded performance to eliminate the problems that have arisen without making unnecessary mistakes. However, in many cases they do not need to change anything.

If the performance of pages has decreased after a certain key update, this does not mean that something is wrong with them. They do not violate our web spam policy and have not been subject to any manual or automated action. Key updates do not target specific pages or sites. They are designed to enable our systems to rate content better in general. Therefore, after the changes, the page rank may increase, which was not high enough before.